Bachelor of Communication Design Structure at Royal Melbourne Institute of Technology Australia
In the first three semesters, you are taught in a series of assigned sequential, interrelated projects, which cover a broad spectrum of Communication Design activities. The following three semesters let you participate in a range of design and communication electives that support the continued sequential study in Communication Design.
Software delivery is taught in association with the design process rather than in isolation. On completion of the program it is expected that graduates’ software knowledge will be of industry standard for both print and digital media.
Major areas of study are:
Conceptual thinking
Publication
Typography
Media
Strategic branding
Design process
Communication strategies
Honours year
If you achieve a degree with distinction in the three-year Bachelor program at RMIT or equivalent, you can apply to enter one of the two Honours streams within the Bachelor of Design (Communication Design) Honours program. You will be expected to obtain a high level of study to apply and applicants must present a folio at interview for Honours. You are offered two streams.
Stream 1 The Works
The Works operates as a professional design consultancy that offers you the opportunity to gain business acumen in a socially responsible business through working with clients and undertaking a research component.
Stream 2 Meanwhile
Meanwhile offers a combination of studio practice and coursework in communication.
‘All the skill of graphic design enlivened with the strategic understanding of media management; the right message said with maximum form impact. A designer working up graphics for a public relations practitioner is not what we’re describing, it’s collaborative from the onset; a shared strategic knowledge, which informs each stage until production. With this work ethic we have common ownership of the problem and shared skills evident in the solution. What might an understanding of visual strategy bring to the beginning of the problem-solving process, rather than only being employed to produce artwork for the final stage?’
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Entrance Requirements
A degree with distinction or higher in an appropriate discipline. Applicants will be required to present a folio at interview that demonstrates proficiency in communication design and particular understanding of the Honours program requirements.
Equity admissions schemes
RMIT understands that people's backgrounds and circumstances can affect their access to education and training. RMIT’s equity admissions schemes allow applicants to explain the circumstances that have adversely affected their education, and demonstrate their capacity for future academic success.
This program allows the students the opportunity to understand the designers role within the broader framework of the communication design profession. Students are offered two options for completing their honours year: Through, ‘The Works’ which operates as a professional design consultancy offering students the opportunity to gain experience in socially responsible business practice as it pertains to designers by working with clients, or through, ‘Meanwhile...’ a studio based coursework program which develops students creative agility and problem solving within a strategic communication context. The emphasis will be on ideas generation, developing methods of critique and appropriate application. Individual creativity and
Extensive experience (minimum of 3–5 years) within the design or related industries; and a first degree in a related design discipline, or recognised equivalent. Degrees are relatively new qualifications within design disciplines and as such many members of industry hold only diploma or certificate qualifications or have gained their positions through experience within their companies. In most cases, an interview with the applicant will be required in order to identify their specific situation. A competent level of written English expression is required in line with RMIT standards
Successful completion of a three year undergraduate degree in a relevant discipline, with a minimum Distinction average (70%) achieved in the third year of study.
Equity admissions schemes
RMIT understands that people's backgrounds and circumstances can affect their access to education and training. RMIT’s equity admissions schemes allow applicants to explain the circumstances that have adversely affected their education, and demonstrate their capacity for future academic success.
Successful completion of a three year undergraduate degree in a relevant discipline, with a minimum Distinction average (70%) achieved in the third year of study.
Equity admissions schemes
RMIT understands that people's backgrounds and circumstances can affect their access to education and training. RMIT’s equity admissions schemes allow applicants to explain the circumstances that have adversely affected their education, and demonstrate their capacity for future academic success.
Successful completion of a three year undergraduate degree in a relevant discipline, with a minimum Distinction average (70%) achieved in the third year of study.
Equity admissions schemes
RMIT understands that people's backgrounds and circumstances can affect their access to education and training. RMIT’s equity admissions schemes allow applicants to explain the circumstances that have adversely affected their education, and demonstrate their capacity for future academic success.
Entrance Requirements
Current Year 12 prerequisite units 3 & 4—a study score of at least 25 in English (any).
Non-Year 12 applicants are encouraged to apply and may be required to have relevant employment or evidence of experience and/or ability to meet the demands of the program.
Equity admissions schemes
RMIT understands that people’s backgrounds and circumstances can affect their access to education and training. RMIT’s equity admissions schemes allow applicants to explain the circumstances that have adversely affected their education, and demonstrate their capacity for future academic success.
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