Posts Tagged ‘topical seminar’

Department of Communication Courses at Hallym University

Friday, March 27th, 2009

Course Description

Major Core Courses
G90084 Communication Theory I

Aims to introduce major communication theories, thereby contribute to students understanding the fundamentals of communication study, in association with its characteristics, scopes, subjects and perspectives.

G0G90085 Research Methods in Communication I
Introduces students to the whole process of research, from raising questions to reach conclusions, as an independent researcher.

G0G03160 Research Methods in Communication II
Help students understand the way in which to conduct communication research in methodological way. It also deals with communication statistics.

G0G03796 Communication Theory II
Intends to study a higher-level of communication researches, based on the preliminary knowledges of -Communication Theory Ⅰ-.

Major Electives-
G0G03162 New Media Journalism Research

Study and discuss the increasing effect of mass media in contemporary society with relevant theories in journalism and mass communication.

G0G03164 Topical Seminar in Journalism
Discuss the topical issues revolving around contemporary Korean journalism.

G0G03165 Photojournalism Research
Help students understand the concept, function and technique of photojournalism. It also provides the historical background of Korean photojournalism. Also, course will provide practice of developing and printing films.

G0G03166 Studies on News Reporting I
Course will provide the way in which to gather reporting materials, write, and report.

G0G03168 Studies on Video Journalism I
Course will provide the way in which to gather reporting materials, write, and report especially for video journalism.

G0G03170 Media Law and Ethics
Help students better understand the journalism law and ethics.

G0G03171 Journalism Engineering
Help students understand the relationship between communication technology and journalism in engineering view point.

G0G03172 Politics and Media
Help students understand the relationship between political power and communication. Course will discuss the political function of journalism and journalistic effect on voters in political view.

G0G03173 Broadcasting in Korea
Examines histories, systems, programming and productions of Korea’s broadcasting. The social role and influence of Korea’s broadcasting will be discussed in pursuit of its desirable future perspective.

G90086 Studies on Information Society and New Media
Studies modes and characteristics of new media. Good and bad aspects of new media are critically examined, focusing on their political, social and cultural impacts and implications.

G0G03174 Seminar on Media Theories

Discusses the critical issues in media theories, based on social, political and cultural theories of media, democracy, nation, civic society and public sphere.

G0G03175 Seminar on Broadcasting
Deals with broad issues related to broadcasting, in combination of theories and current social affairs.

G0G03176 Communication and Culture
Studies the basic ideas in the field of communication and culture, referring to the comtemporary cultural studies and critically examining their potentials and limitations.

G0G03178 Television Analysis and Criticism

Critically and comprehensively analyses television programs and their social implications.

G90088 Studies on Visual Production I
Studies aesthetical logics of the production of television programs. Students can also improve their skils and sensibility of television programmes through studios practices.

G0G03179 Studies on Visual Production II
Explores various styles and techniques of visual programs in depth. Students are also to participate in producing visual works in various genres.

G0G03180 Documentary Research

Aims to understand the documentary in a broad scope, in both theory and practice. The whole production process of documentary is covered, from planning, research, shooting, editing and so on.

G0G03181 Research on Media Industry
Studies micro-economics and industrial organization theories, towards a comprehensive understanding of economic phenomena in media industries including newspapers, broadcastings and new media.

G0G03182 Media Policy Research
Examines legal issues related to broadcasting and telecommunication industries. Important case studies are focused on in particular, in the perspective of the past and present legal systems of media.

G0G03183 International Communications
In keeping a critical interest in the development of communication technologies, studies interrelations between the international order of society and that of communication.

G90087 Consumer Psychology
This course provides a detailed insight into psychological processes and their importance to understanding buyer behavior, and appreciates how an understanding of consumer psychology can help in the creation of more effective marketing strategies.

G0G03184 Media Planning
Development of media objectives, strategies, and budgets and implementation of media plans for advertising and public relations. Each student prepares and presents a media plan.

G0G03185 International Advertising
This course focuses on the managerial, economic, legal, and cultural aspects of multinational advertising.

G0G03186 Case Study of Advertising Campaign
Examination of important current areas in advertisng research and theory.

G0G03187 Case Study of Public Relations
Examination of important current areas in public relations research and theory.

G0G03188 Seminar of Advertising & P.R.

Survey and analysis of current advertising & PR issues and practices.

G0G03189 Seminar of Advertising Management
The course concentrates on advertising as a business-building activity and examines the concepts, perspectives, and practices that advertising decision makers can employ to maximize the value of advertising.

G0G03190 Principle of Advertising Production
Theory and practice of visual communication in telecommunication and print media, with particular attention to the latest creative approaches being applied in advertising and public relations.

G0G03192 New Media & Advertising
New Media, including emerging media and information technology; new media practices; media convergence; wireless and mobile communications; effects of new media on advertising and PR practices.

G0G03193 Production of Internet Advertising
The defining concepts, differences, and current practices of advertising on the Internet.

G0G03194 Theory of Advertising Effects
A study of the development of selected communication theories as related to advertising and public relations.

G0G03195 Advertising & Society
An advanced survey of the academic and professional literature underlying the contemporary practice of advertising and public relations.

G0G03197 Principle of MPR
The application of marketing and PR principles to the solution of integrated communications management problems.

G0G03228 Audience Studies
Studies basic theories of media audiences and the history of audience researches. Students in this class are expected to cultivate a certain degree of knowledges and capabilities to conduct media audience researches in various methodologies.

G0G03417 Media Economics
Explains important theoretical frames accounting for structures of media industries, strategic behaviors of media companies and media users’ behaviors. Old and new media are comprehensively discussed, from terrestrial broadcasting, cable TV, satellite TV and the internet.

G0G03418 Film and Television Criticism
Explores theories and methodologies on the criticism of contemporary visual texts. This class questions how to analyse texts, genres and authors, and how to critique them.

G0G03789 Internet Mediated Communication
Research on Internet-mediated communication from the individual, interpersonal, and mass communication perspectives.

G0G03790 Theory of Digital Content Industry
Theories of uses and consumption of digital media content that are diversified and specialized.

G0G03791 Modern Digital Technology Research
Analysis of the characteristics and issues of new communication technologies, focusing on Korean society.

G0G03792 Multimedia Design Studio
Production of multimedia content with sound, images, and video, applying information architecture and interface design.

G0G03793 Design for Digital Content
Studies on digital content by analysing Web media and the content production process.

G0G03794 Digitalized Animation Research
Analysis of the digitalized animation creation process and related issues.

G0G03795 Project Management for Web Media
Research on Web media information and services that are needed for Web media planners and Web media project managers.